I started out rejecting business. I judged businesses and business people as the source of so many of the world's problem. Studying Economics and then politics only made me feel it more deeply.
But after a few years rebelling, and living the hippie life travelling around the world, I realised that if I want to be a part of the solution (and I did!), then I had to do my part to help business change.
Business itself, just like money, is neutral...neither good nor bad. But it is we who give it the meaning. It is we who can make it serve this planet or destroy it.
After starting 3 businesses I realised that it is no small task to do business different. In a conscious way. In fact, a conscious business done with integrity and rigorous values is often more difficult in this world of shortcuts, "quick wins" and "silver bullets".
Entrepreneurship alone is tough.
Trying to do it consciously is even harder.
But...it is also waaay more rewarding.
After successfully navigating the start up phases of 3 businesses and selling 1 off along the way, passing through my own burn-out and getting to the point where I wanted to quit...
I have come to realise that there are 3 things crucial to our business success
3. Inner Growth
And this is what the Zen Entrepreneur is all about.
I firmly believe that a shift in the way we do business is pioneered by small businesses and heart centered entrepreneurs brave and flexible enough to do things differently.
This is a call to adventure.
A call to go deeper.
A call to realise our soul's potential.